Monthly Archives: June 2013

Marketing Research vs Market Research

hey google: wdymbt?

10/17/13 Note: ¬†Two weeks ago, the University of Georgia changed the name of their course to the “Principles of Market Research”. ¬†Perhaps things are tipping in that direction. Or maybe Google got to ’em.

Google calls me a Market Researcher on Google Places. The University of Georgia calls their industry-leading certification course Principles of Marketing Research. Who is right? Continue reading